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Digital Billboards

DIGITAL ADVERTISING IS NOT JUST ON YOUR PC OR MOBILE DEVICE

If you are considering wider reach by not using traditional digital channels such as the Web and Mobile, then why not consider re-purposing your current digital artwork at a low cost in order to reach a audience that is not currently connected to a device.

OUTDOOR
Make sure that you get the expected reach you require for your campaign by using outdoor.
LOCATION
Choose your locations. Currently available in Johannesburg and Cape Town.

Advertisers spent R1.5B on Out of Home advertising in the past year in South Africa. Digital billboards are a new avenue and as more billboards become available so will spend increase. *( 2013 Nielsen Media Research)

YOUR QUESTIONS ANSWERED HERE

How does a digital billboard work?
There is massive creative flexibility. It can appear as a still image or animations in 15 second adverts.  A client can load as many creatives as they like to a digital billboard. You are often in rotation with other advertisers. So your ad will appear 1 in 5 times for example.

How does a package work?

A package is bought in bursts of a months. Depending on your budget, you can select 1 location or multiple locations. You can have an allocation of slots per month as per radio and you select your preferred time you would like to run. Morning, vs afternoon vs evening.

What are the costs?

A single location package starts from R20 000 per month.

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